Subliminal Messaging

How it works and what you can do

At the beginning a personal and honest (not so subliminal) request: if you like my posts, please consider upgrading — I’m spending a lot of time researching these articles and have been sharing most without putting up a paywall early on, so any upgrades are much welcome and appreciated. 🙏

Subliminal Messaging is a term I first heard approximately 15 years ago. It was explained to me by a graphic designer working in the advertising industry¹ where this technique² is very much en vogue. Its history³ stretches the entire last century and during my travels across different international airports, I realized just how much we’re actually exposed to it on a daily basis — whether we want it or not.

What’s “Subliminal” Messaging?